UNIVERSIFY INKS EXCLUSIVE REPRESENTATION AGREEMENT FOR ICONIC FASHION DESIGNER VIVIENNE TAM ® BRANDS
SINGAPORE/NEW YORK, February 7th, 2014
Universify, PTE, LTD, a brand expansion and licensing strategist, today announced that it has closed an exclusive agreement to represent iconic fashion designer Vivienne Tam® with respect to international licensing, distribution and retail development of products bearing her name. Universify was granted the rights to represent the designer’s fashion and lifestyle products offerings, and will manage the programs worldwide.
Sam Wilson, President of Universify stated, “We are thrilled to be working with an iconic fashion designer such as Vivienne Tam, whose creative vision has global appeal. Our teams are excited to partner in development of Vivienne’s branded experience for consumers worldwide”. Vivienne Tam added, “I partnered with Universify because of its strategic approach, integrity of process, and ability to execute my creative vision. This is an exciting time for my organization, and I look forward to expanding our lifestyle experience for our global community”.
Vivienne Tam is an international designer known for her culture-bridging, East-meets-West approach to design as well as pioneering global collaborations marrying fashion with technology. Vivienne Tam effortlessly blends her cultural roots with a modern design vocabulary recognized for its artistry. She is the author of the award winning book China Chic and pieces from her collections are housed in the permanent archives of the world’s most prestigious museums including the Metropolitan Museum of Art in New York and the Victoria and Albert Museum in London. Her collections can be found in 30 freestanding retail stores and fine specialty and department stores worldwide.
Universify, is a global brand strategy consulting company that helps monetize its clients' brands in international markets by developing and then executing global strategic plans to maximize income and minimize risk. The Universify team is composed of a group of key, industry-respected and experienced professionals who are committed to helping clients increase revenue through a variety of strategic platforms including licensing, penetration of global markets, brand management, retail and franchising, and advice on financing and brand investments. For further information please visit www.universify.com.